We all know that doing business is all about relationships. Too often I’ve seen people try to sell a product or service without even the smallest attempt at creating a relationship first. It’s simple, people do business with those they know, like and trust. Period. What new prospects do you have? Collect those cards and the other info you’ve picked up over the last week or so and use Friday afternoon to set up times to connect with them.
You can connect anyway that you choose, make a quick call to let them know how much you enjoyed the conversation you had and that you want to continue it over coffee or lunch one day next week. If you think that there are too many to connect with via phone, then call a few and connect with others via social media or email. You might not get a quick response to your social media or email messages but your week will start with replies to what you’ve initiated and allow you to make your week more interesting by starting to cultivate new relationships and it also gives you a productive Friday afternoon.